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Lewis C. Lin’s 9 Most Widespread Frameworks

Lewis Lin

Now we have a visitor put up from
Swati Priyam. Swati is a product administration veteran with deep technical experience. She’s held roles at among the finest manufacturers together with Expedia, Navis, and EMC. Swati holds a Grasp of Software program Engineering from Carnegie Mellon.

For those who’ve labored with Lewis, participated in his workshops, or learn his books, you already know that he’s all about frameworks.

Frameworks assist immensely, each on the job and on the interview. Frameworks get you higher outcomes and be sure that your pondering and communication is thorough. Frameworks may impress your viewers too.

Beneath, I’ve described his favourite frameworks together with when and the way you must use them.

In line with Lewis Lin, when you find yourself requested a behavioral query, as an alternative of giving a boring mechanical reply utilizing the STAR (State of affairs, Activity, Motion, End result) technique, you need to discover a strategy to painting your experiences as attention-grabbing, participating tales that hiring managers can simply perceive and luxuriate in. For that objective, he developed the DIGS framework as proven under:

  • D ramatize the scenario
  • I ndicate the options
  • G o by way of what you probably did
  • S ummarize your influence

Utilizing the DIGS framework not solely permits your interviewer to know the significance of the story you might be speaking about but additionally what you probably did with all attainable options in thoughts. Lewis Lin recommends utilizing The Rule of Three framework whereas doing that. An inventory of three issues inherently appears extra full than an inventory of two issues. Then again, an inventory of 4 or 5 issues is just too many and may get overwhelming to the interviewer.

Whereas explaining the options, it is extremely useful to do a professionals and cons listing which helps the interviewer perceive the thought strategy of the choice the storyteller made to unravel the issue.

If you undergo particulars of what you probably did, you possibly can leverage the 5W and H framework to persuade the interviewer that you just have been on the driving force’s seat in your story and never simply somebody sitting subsequent to the driving force. Listed under is the breakdown of this framework together with some examples of methods to use them to supply clear particulars in an attention-grabbing manner.

  • What did you do?
  • Who did you name?
  • When did you resolve to launch?
  • The place was the product launched first?
  • Why did you launch it there?
  • How did you prioritize?

CIRCLES Method by Lewis C. Lin

When requested a product design query, Lewis recommends adopting his CIRCLES Technique as proven under to arrange your ideas and supply a whole response with out forgetting any step in an interview setting.

  • C omprehend the scenario
  • I dentify the client
  • R eport the client’s wants
  • C ut by way of prioritization
  • L ist Options
  • E valuate trade-offs
  • S ummarize your suggestions

As you Comprehend the scenario, it’s normally a very good apply to make use of the 5W and the H query listing.

Nevertheless, within the curiosity of time, Lewis recommends shortening to simply the 3Ws and H as an alternative:

  • What’s it?
  • Who’s it for?
  • Why do they want it?
  • And the way does it work?

To Establish and Report your buyer wants and to sketch the actions of the client, draw a buyer journey map.  It helps you uncover product enchancment areas simply. Whereas drawing the client journey map, take into consideration the 5Es guidelines to assist brainstorm totally different levels of the client expertise. Listed below are the 5Es:

  • E ntice: What occasion triggers a consumer to enter into the UX funnel?
  • E nter: What are the primary few steps within the UX funnel?
  • E ngage: What job(s) is the consumer making an attempt to perform?
  • E xit: How does the consumer full the duty?
  • E xtend: What comply with up actions happen after the consumer completes the duty?

After you might have recognized the client and their wants and are onto the step of Itemizing the options, you need to bear in mind the Rule of three. Brainstorming on a minimum of 3 or extra options will allow you to innovate iteratively and can put you in a snug scenario because the interviewer critiques your options.

Beneath the product execution query kind, you may be requested to outline metrics for a product as you put together to launch a brand new function to the market. AARM metrics is a good analytical framework which supplies step-by-step steering to measure your success. Listed under are some pattern inquiries to ask your self as you cope with a metrics query.

  • A cquisition – How are you going to monitor buyer sign-ups to your service?
  • A ctivation – What number of customers are totally registering to your service?
  • R etention – What number of customers are returning to make use of the service usually and in flip, serving to the enterprise?
  • M onetization – How a lot income can you acquire from the customers?

The McKinsey SCR framework allows you to craft a succinct enterprise story. Right here is how you must use it:

  • S ituation – Clarify the context and info to familiarize the viewers
  • C omplication – What was the issue?
  • R esolution – How did you go about fixing the issue?

The ESTEEM Technique is a step-by-step information for what you must do to climb the PM ladder after you might have landed an excellent PM job. The parts are as listed:

  • E xecution – Legendary PMs ship 5-10x of what common PMs ship
  • S uperior communication expertise – Legendary PMs are sturdy communicators
  • T actical consciousness – Legendary PMs work smarter, not more durable
  • E xtraordinary psychological toughness – Legendary PMs don’t stop simply
  • E xceptional staff builder – Legendary PMs have an excellent community of proficient folks
  • M oonshot imaginative and prescient – Legendary PMs differentiate themselves with a moonshot imaginative and prescient

PEDALS is a six-step framework to information dialogue and improvement of scalable methods. The six steps are:

  • P roccess necessities
  • E stimate
  • D esign the service
  • A rticulate the Information Mannequin
  • L ist the Architectural Comonents
  • S scale

Whereas these frameworks, strategies, and acronyms are very helpful in organizing one’s ideas, one should bear in mind why they’re there and methods to use them. They’re meant to make your life straightforward.

Do not forget that these frameworks are simply pointers or checklists, however not full recipes.

For extra particulars, check with Lewis’ books:

Decode & Conquer by Lewis C. Lin
The Product Supervisor Interview by Lewis C Lin
The System Design Interview by Lewis C Lin and Shivam P Patel
Be the Best Product Supervisor Ever by Lewis C Lin

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