Within the premiere episode of her podcast Wiser than Me, Emmy award profitable actress Julia Louis-Dreyfuss interviewed 85-year-old actress-fitness expert-activist Jane Fonda. The podcast is predicated on the premise that we will be taught a factor or two from the experiences of older girls to not make the identical errors that they did. In a dialog which coated subjects from like to train to parenting, Julia asks Jane a remaining query: What piece of recommendation would you give your 21-year-old self? And Jane Fonda replied, “No is an entire sentence.”
Jane Fonda is amongst many well-known folks from Oprah to Maria Shriver who advocate the significance of claiming no, particularly for girls. However how do you talk an efficient no? How do you say no in a means that maintains your relationship with the asker and retains your repute intact? How do you refuse somebody in a way that’s not fraught with nervousness and riddled with battle?
In my new ebook The Energy of Saying No: The New Science of The way to Say No that Places You in Cost of Your Life, I introduce the idea of Empowered Refusal – a means of claiming no that’s persuasive and doesn’t invite pushback from others. An empowered no stems out of your identification and offers voice to your values, priorities, preferences and beliefs. It’s a means of claiming no that offers voice to what issues to you, not a rejection of the asker.

Be taught the facility of claiming no to take cost of your life.
Take into account the next situation: You might have simply accomplished your annual evaluation along with your supervisor during which you described an concept you may have been interested by. She responds favorably to your concept and agrees that it could be actually good for enterprise and implies that if it really works it could make your upcoming promotion a no brainer. You’re motivated by this and determine to put aside a few hours after work each Friday to develop this concept as your individual private ardour venture.
Now, think about that it’s a Friday night and a complete bunch of individuals at work are headed to a neighborhood restaurant for drinks and dinner and invite you to go. You’re dedicated to working in your venture, however how do you say no to your work colleagues? Maybe you attempt to give you an excuse “I’ve to work late” or tentatively provide an apology “I’m sorry, however I can’t as a result of I actually need to work on this venture”. What my analysis exhibits is that whenever you give you excuses or say a wishy-washy no as in case you are working towards your individual will, you usually tend to be persuaded by your folks (“C’mon, will probably be enjoyable! why don’t you’re employed tomorrow”) and succumb to the social strain.
Intention, Consciousness, and Readability
As a substitute, in the event you substitute saying “I can’t” with “I don’t” you come throughout as taking a agency stance and don’t invite pushback or negotiation. In my analysis I discover that “I don’t” conveys empowerment and places you within the driver’s seat of your individual life. In saying no to your office colleagues, you would possibly say “I don’t exit on Friday’s, it’s ardour venture day.” By merely switching “I can’t” to “I don’t” you’re extra probably to have the ability to persist with your plan and in addition acquire the respect of your friends.
The Artwork of Refusal
In my ebook I describe a set of three competencies that you would be able to develop and observe to grasp the A.R.T. of empowered refusal. The acronym A.R.T. stands for
A. – Consciousness
R. – Guidelines, not Selections
T. – Totality of Self
Consciousness:
Due to the you-centeredness of empowered refusal, a key ingredient you have to develop is self-awareness. To say “no” to one thing successfully, you have to look inwards and be clear about your goal and what you see as significant to you. You’ll want to develop an understanding of your individual values and beliefs and a imaginative and prescient of what success and happiness seems to be prefer to you. You’ll want to spend money on understanding solutions to questions like: What sparks pleasure in you? What’s your rockstar high quality? What holds you again? Do you may have chatter in your head that you have to silence? This deepened self-awareness will allow you to sift between the “good for me” actions and the “not good for me” actions and allow you to determine what to say sure to and what to say no to.
Guidelines, not Selections:
Armed with self-awareness, you then want to determine easy guidelines to information your choices and actions. I name these easy guidelines private insurance policies. Private insurance policies assist strengthen your refusal and empower you to say no with conviction and willpower. Once we look inwards and arrange a system of non-public insurance policies, we are going to discover it simpler to say an empowered no. As an illustration, your work colleagues usually tend to arrange an outing on Thursday and invite you for that, in the event that they know you’re unavailable on Fridays.
Totality of Self:
A refusal is an act of communication and whenever you use empowered language like “I don’t” or “I at all times” “I by no means” you have to accompany these phrases with empowered physique language and non-verbal gestures like a heat smile, by leaning ahead and with pleasant gestures to strengthen that your refusal is about you and never a rejection of the asker. Keep in mind that empowered refusal is a whole-body exercise that includes each verbal and non-verbal communication cues to be efficient.
So that’s the A.R.T. of Empowered Refusal in a nutshell. Now let’s have a look at why it’s an important superskill for profession girls.

Girls Are More and more Careworn and Burnt Out
A current research by Deloitte finds that 54% of Gen Z girls report being harassed all or more often than not (solely barely greater than 45% of millennial girls) in comparison with 39% of Gen Z males (37% millennial males). Equally, a McKinsey research finds that girls are experiencing unprecedented ranges burnout within the office. Why are girls so harassed and more and more burnt out at work?
One clear cause is that girls are considerably extra prone to say sure to office requests, really feel pressured to ship outcomes on time and tackle unpromotable duties (duties which can be time-consuming however not associated to efficiency on the job, like cleansing the breakroom fridge, planning an workplace lunch or organizing a retirement occasion).
Studying – DECIDING – to Say NO
Previously decade or so, I’ve taught the A.R.T. of empowered refusal to lots of of ladies executives and have seen that once we be taught to say no to the issues that don’t matter, we permit ourselves the chance to stay a much bigger, higher and extra purpose-driven lives. The A.R.T. of empowered refusal makes salient the inherent trade-off in any choice that we make: whenever you say sure to one thing, it’s a must to say no to one thing else.
One of many strongest advocates for the facility of claiming no over time has been Oprah Winfrey. On April 10, 1994, Oprah wrote the phrases that she retains on her desk as a every day reminder: “By no means once more will I do something for anybody that I don’t really feel straight from my coronary heart. I can’t attend a gathering, make a telephone name, write a letter, sponsor or take part in any exercise during which each fiber of my being doesn’t resound sure. I’ll act with the intent to be true to myself.”
We have to ask ourselves this Oprah-inspired query: Am I saying a convincing sure to the issues that matter and an empowered no to every thing else?
This visitor put up was authored by Vanessa Patrick, PhD

Vanessa Patrick is the Affiliate Dean for Analysis, Government Director of Doctoral Packages (PhD and DBA), a Bauer Professor of Advertising and marketing and lead school of the Government Girls in Management Program on the Bauer Faculty of Enterprise on the College of Houston.
Ms. Patrick is a outstanding scholar in her subject and serves on editorial and coverage boards of main educational journals, and she or he is presently an Affiliate Editor for the Journal of Advertising and marketing Analysis and the Journal of Advertising and marketing. She has served on the editorial boards of the Journal of Client Analysis, Journal of Client Psychology and the Journal of Retailing and on the coverage board of the Journal of the Affiliation of Client Analysis. She has co-edited particular points on client aesthetics for the Journal of Client Psychology (2010) and the Journal of the Affiliation of Client Analysis (2019).
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